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Nancy J. Sterling, APR

ML Strategies - Senior Vice President, Strategic Communications

[email protected]

+1.617.348.1811

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Nancy is Senior Vice President, Strategic Communications at ML Strategies. She has a wide-ranging practice that includes reputation management, strategic public relations consulting, community relations, and litigation support. She also specializes in crisis communications, where she has counseled clients in both the private and public sectors. Clients have ranged from Fortune 500 companies to individuals in need of comprehensive and immediate PR services. Nancy has handled controversies surrounding criminal and civil charges, employee accidents and deaths, sexual harassment and abuse, financial improprieties, and labor and employment issues, including strikes.

As a crisis counselor, Nancy has particular experience in the fields of business, construction and real estate, education, health care, and bankruptcy. She has helped organizations communicate during restructurings, takeovers, and buy-outs. Nancy also designs crisis communication plans to help organizations avoid crises and effectively manage through them should they occur. In addition she provides media training for executives to help them effectively navigate national and local print, broadcast and social media.

Nancy is a member of the following multi-disciplinary practice groups at the firm: Consumer Product Safety, Media Litigation, and Education. Her education practice consists of counseling clients in both secondary and higher education in the area of communications strategy. As a former acting vice president at Boston University, Nancy managed the public relations, marketing, new media, and related departments for the fourth-largest independent university in the United States. She was also the Acting Director of Communications at Phillips Academy, Andover. For education clients, her primary focus is in the area of crisis communications and executive compensation.

Nancy also has broad experience in proactive public relations, promoting everything from real estate development to food-related products to biotech treatments. Before joining ML Strategies, Nancy was director of community relations for Mount Auburn Hospital, a Harvard teaching facility. Earlier, she was director of communications/chief spokesperson for the Massachusetts Bay Transportation Authority (MBTA), a 7,000-person transit system. She was also director of informational services and chief spokesperson for the Boston Police Department, where she was the first woman on the command staff.

Nancy began her career as a news writer for WCVB-TV, Boston (ABC), where she advanced to assignment editor and series/field producer. She held a similar position at the CBS affiliate in Boston before becoming planning editor at WOR-TV in New York City.

She has lectured widely on media and crisis communications. Nancy has taught crisis communications at Curry College and is presently teaching at Lasell College.

Education

  • Boston University (MA)
  • Boston College (BS)

Involvement

  • Member, Public Relations Society of America (APR Accreditation)
  • Board member, BUILD, Boston
  • Ethics officer, Boston Chapter of the Public Relations Society of America
  • Awards chair, Boston Chapter of the Public Relations Society of America
  • Member, American Ireland Fund, Boston Dinner
  • Member, Alumni Board of Boston University College of Communications
  • Past acting director, Communications at Phillips Academy, Andover
  • Past president, Community Center of Needham, Inc (current board member)
  • Past president, Boston Chapter of the Public Relations Society of America
  • Past board member, Publicity Club of New England
  • Past board member, Massachusetts Appleseed Center for Law and Justice
  • Past board member, Cambridge Children and Family Service

Recent Insights

News & Press

News & Press

ML Strategies’ Senior Vice President of Strategic Communications Nancy Sterling was featured in Wicked Local Needham for her induction into the Public Relations Society of America’s College of Fellows, honoring her for her excellence in her role as a communications professional.
ML Strategies is pleased to announce ​Nancy Sterling, Senior Vice President, Strategic Communications, has been elected to the Public Relations Society of America’s College of Fellows.
ML Strategies’ Senior VP of Strategic Communications Nancy Sterling was quoted in this Eagle Tribune article discussing statements by athletic apparel company New Balance that were perceived as aligning itself with President-Elect Donald Trump – which lead to customer outrage.
ML Strategies’ Senior Vice President of Strategic Communications Nancy Sterling is quoted in this WNYC New York article discussing how the upcoming close of Dowling College on Long Island is potentially leaving faculty members in the lurch with unpaid health bills.

Events

Speaker
Nov
7
2018

Boston Employment Law Summit

One Financial Center, Boston, MA