Skip to main content

Ready for Prime Time- the TV and Motion Picture Industries in the COVID-19 Era

Morgan Stanley Global Sports & Entertainment Panel


Date: July 16, 2020

Time: 4:15PM - 5:15PM

Location: This is an online event.

In every context, change often follows adversity. TIVO's introduction of technology that enabled viewers to fast forward through commercials caused sharp drops in demand – and prices – for television network advertising in the early 2000s, setting in motion a chain of events that transformed the television industry. Studios focused on producing engaging content at a lower cost, which ultimately birthed a reality television revival and new forms of branded entertainment. In the past few months, the COVID-19 pandemic has interrupted production schedules and prompted sponsors to quickly generate ads with appropriate messaging in light of the crisis.

The panelists will explore the following topics:

  • How the television and motion picture sector is currently positioned
  • The sector's response to COVID-19
  • Potential opportunities for studios amid changing market conditions

Join us for a candid discussion that will help you identify critical issues facing the entertainment industry and develop strategies for success.

We encourage you to join 5 – 7 minutes prior to the start.

Register for Event


Professional Cropped Melwani Dinesh Mintz

Dinesh K. Melwani


Dinesh K. Melwani is a transactional attorney at Mintz. Dinesh advises US and international clients on all types of corporate matters, including mergers and acquisitions transactions, strategic investments, entity formation, and financings.