Retail, Entertainment, and Technology
- Protect entertainment client by helping to eliminate the sale of counterfeit tickets being sold online. Counterfeit tickets were being sold through Alibaba for both US and Canadian entertainment centers. We worked with both the US and Canadian governments, and through the courts, to have the counterfeit sites shut down.
- Advise client on a number of issues related to disparaging websites created for the purpose of denigrating entertainment. Competitors and disgruntled fans have created and promoted fictional incidents, altered video of minor situations to make them appear far worse, and posted highly critical and inaccurate content on websites. We protect the client’s image and brand by sending cease & desist letters, and, if necessary, filing suit against individuals or companies. Ultimately, these situations have been resolved in a manner favorable to our client.
- Manage domestic and international trademark portfolio for a high-profile company with a substantial amount of their success riding on the successful protecting of their brand as they seek to expand their global footprint.
- Handle domestic and international trademark portfolio for one of the largest cleaning and kitchen tool manufacturers in the US.
- Manage domestic and international trademark portfolio and enforcement work for an online bank in the FinTech space.
- Manage domestic and international trademark portfolio for a biopharmaceutical company focused on discovering, developing and commercializing orally-administered therapeutics to treat autoimmune diseases, inflammatory disorders and cancer, primarily focused on orphan and rare diseases.
- Advise a radiation oncology treatments and software maker on clinical trial branding, branding strategy and architecture, best practices (legal and business) on branding, industry benchmarks and research, cross-fertilizing branding ideas and initiatives from pharmaceutical sector to medical device sector; provide guidance for integrating branding and marketing for business expansion and commercialization; advise on co-branding strategy with healthcare industry partners; audit and assess trademark portfolio, advise on potential structuring and strategy.
- Provide strategic counselling on drug naming; advise on selection, clearance, and prosecution of proprietary drug names, including navigating the complex overlay of approval procedures and requirements at the USPTO and FDA; advise on and coordinate drug name and brand strategies across US/international jurisdictions and across national trademark filings and regulatory submissions; structure drug brand portfolios; manage and prosecute domestic/international portfolio for a clinical-stage biopharmaceutical company committed to the advancement of innovative products for women’s health primarily in the areas of contraception, vaginal health, sexual health, and fertility.
- Provide strategic counselling on drug naming; advise on selection, clearance, and prosecution of proprietary drug names, including navigating the complex overlay of approval procedures and requirements at the USPTO and FDA; advise on and coordinate drug name and brand strategies across US/international jurisdictions and across national trademark filings and regulatory submissions; structure drug brand portfolios; manage and prosecute domestic/international portfolio for a biotechnology company pioneering innovative medicines to help millions of patients worldwide overcome and prevent difficult-to-treat fungal infections that are becoming increasingly drug-resistant.
- Manage domestic and international trademark portfolio for a biotechnology company developing precision therapies that target novel pathways in autoimmune diseases.
Mintz has handled all of NxStage's trademark needs, from its founding as a small start-up to achieving $400 million in annual revenue, including its first NxStage logo in the US, Canada, and Japan, and all of its subsequent brand registrations in South America, Mexico, Latin America, Europe, Oceania, Asia, and the Middle East.
The Mintz trademark team provides extensive pro bono trademark and copyright support to The Schwartz Center, a nonprofit named for late Mintz attorney Kenneth B. Schwartz that advocates for compassion in healthcare. Mintz has helped the center license its programs to healthcare organizations.
Mintz helps the world’s #1 roller coaster operator Cedar Fair interact respectfully with fan website creators while controlling the use of its IP. Mintz helps the amusement park company protect its trademarks, copyrights, and domain names without dampening fans’ enthusiasm.
Mintz handles trademark, copyright, and domain name matters, including those involving the USPTO, TTAB, and counterfeit materials for Cedar Fair, which owns amusement parks in the United States and Canada.