Guide to Advertising for Life Sciences Companies: Insights from Legal and Business Perspectives
Association of Corporate Counsel San Francisco
Nov
10
2022
Date: November 10, 2022
Time: 11:00AM - 12:00PM (PST)
Location: Online Event
Advertising in the life sciences industry presents unique challenges due to multi-layered legal requirements, commercial realities, and a hypercompetitive marketplace. During this panel, Mintz Member Joanne Hawana and co-panelists will discuss the complex governing legal framework in this area, new developments, and case studies. In-house colleagues will also share their real world experiences, insights, and best practices. The session will be co-moderated by Mintz Member Karen Won.
Speakers
Joanne S. Hawana
Panelist
Joanne S. Hawana is a Member at Mintz who counsels global clients on the regulatory and distribution-related implications when bringing a new FDA-regulated product to market and how to ensure continued compliance after a product is commercialized.
Karen K. Won
Moderator
Karen K. Won, a Member at Mintz, is a trademark and copyright attorney with comprehensive expertise across counseling, prosecution, disputes, and transactions, particularly focusing on life sciences companies. She advises clients on trademark counseling, brand protection, global trademark strategy, enforcement, licensing, and litigation.